BCBG Women

In the fast paced world of women's wear fashion, it is quite surprising to note that among the highly venerated creative geniuses behind such big names of designer brands a re mostly men. From Armani, Kenneth Cole and Gucci, the artistry and creativity of male designers have effortlessly paid homage to the beauty of the woman's body by creating clothing pieces that would best it off to perfection.

In the case of BCBG Women, another highly skilled designer is working behind this popular label of women's clothing line. Max Azria, the founder was born in 1948 in Tunisia but later moved to Paris to pursue further studies in acting. However, he was later draw to yet another type of art form, which later turned out to be a highly lucrative one.

If you are quite curious as to what BCBG stands for, you are probably not alone. T he acronym actually stands for Bon Chic Con Genre, which literally means good style, good attitude'. This later became the guiding force in every design made for women's wear line. When Max Azria relocated to the United States way back in 198, he launched a new collection Jess. His designs later created quite an interest among many Hollywood stars and fashion forward women mainly because of the distinct sophistication with price tags that are significantly lower than those of the designer contemporaries. True enough, all BCBG dresses exude chic designs and tasteful styling that continues to make waves in the fashion industry today.

BCBG Women has a headquarter in Beverly, Hills with its designs that have evolved to combine authentic European sophistication and the true American spirit. This is still apparent in all their product line extensions, which include handbags, cosmetics and perfumes. Most of the BCBG Women creations can be seen worn by top TV personalities such as the cast of Friends, Entertainment Tonight, Ally McBeal along with some loyal patrons like Ashley Judd, Madonna, Uma Thurman, Sharon Stone and Minnie Driver.

There are currently 65 boutique outlets scattered all over the United States, Paris and Asia. In addition to the ladies clothing lines, the company has also expanded its clothing merchandise to include junior lines, footwear, eyewear as well as clothing for men. Still, all the BCBG products has that distinctive signature style that can be best summed up as both as understated elegance and sophistication. A quick study on their recent designs would easily orient you on the subtle art of sexiness, since every BCBG dress have sought to exude sexiness without being too revealing as well as sultry without having to resort to being overly provocative.

Just recently BCBG has released a released a new line specifically designed for plus size women who still wants to look good and sexy even with the extra pounds here and there. This is in response to the challenges in providing a complete clothing line that can fully adapt the varying and changing needs of modern individuals of today. All of the BCBG Max Azria dresses truly elevates fashion into yet another art form at the same time inviting a play of one's imagining in mixing and matching the clothes with other pieces as well as coordinating with accessories. That what is more important to note is the fact that most of the clothes comes with considerably reasonable price tags.

So just when you thought that designer dresses are off limits for you because of the ridiculously exorbitant prices, you have yet to discover the flamboyant and elegant designs that BCBG Women has in store for you. So set your sights on those lovely dresses and treat yourself by getting all dolled up and exude that sexy appeal while wearing that original BCBG dress.

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